Hair Creams and Hair Lotions for Styling

Pureology Hydrate Soft Softening Treatment

A deeply nourishing hair treatment that restores softness to colour-treated hair, infused with an irresistible fragrance that takes you on a mesmerizing aromatic journey.

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Pureology Hydrate Superfood Hair Mask Treatment

Intensely moisturising and softening, this hydrating hair mask treatment is packed with essential nutrients to rejuvenate dry, brittle hair, leaving it feeling smooth, nourished, and full of vitality. Designed to revive dehydrated strands, it strengthens hair from root to tip and delivers a silky, smooth finish, enhancing overall hair appearance and texture.

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Pureology Strength Cure Hair Treatment – Hydrates and Strengthens Dry, Damaged Hair

Pureology Strength Cure Hair Spray for Blonde Hair

A daily blow-dry lotion that strengthens and repairs the hair's cuticle, leaving it smooth, nourished, and protected from heat damage.

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Pureology Smooth Perfection Smoothing Lotion

Lightweight lotion that controls frizz and flyaways while protecting against heat styling.

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Pureology Smooth Perfection Smoothing Serum

Finishing serum that creates silky smoothness, controls frizz and protects against heat styling.

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Pureology Color Fanatic Multi-Tasking Deep-Conditioning Hair Mask

An intensely moisturising, 21-benefit hair treatment that restores, protects, and enhances the health and vibrancy of all hair types. Perfect for dry, damaged hair, it strengthens strands from root to tip and provides a silky, smooth finish.

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Learn More About Hair Creams and Hair Lotions

Answers to Your Frequently Asked Questions

What do hair creams do?

Hair creams provide essential nourishment and hair hydration. They ensure your locks stay effortlessly ready for styling while adding volume and bounce without causing heaviness. Hair creams manage frizz, and work in detangling, leaving you with a sleek, non-greasy finish. Hair creams also enhance hair’s shine. Browse our shine-enhancing hair products.

How to apply hair cream?

To achieve the best results when applying styling hair cream, begin with a small amount, and place the hair cream on your palms. Gently rub your hands together to slightly warm the styling hair cream, activating its beneficial ingredients. Explore beneficial natural ingredients in your styling products. Next, distribute the cream for hair styling through your hair, moving from the back to the front, ensuring even coverage. You can use your fingers or a comb to style your hair as desired. We recommend avoiding applying the hair cream directly to the hair roots to prevent product buildup, which can lead to reduced volume. To boost hair volume, check out our range of hair volume styling products.

Is it more effective to use hair cream on wet or dry hair?

Similar to other leave-in products, hair cream tends to perform optimally when applied to damp hair, although styling hair cream can also work on dry locks. After washing your hair with a sulfate-free shampoo and a conditioner tailored to your hair type and needs, gently towel-dry or allow your hair to air dry before applying the hair cream.

How often should you use hair cream?

Leave-in hair creams can be applied on a daily basis or as required to revitalise your hair. They're designed to provide a quick refresh, offer moisture, or enhance shine whenever your hair demands it. If at any point you find your hair feeling a touch oily or weighed down, simply reduce the frequency of use. Opt for a more sparing application, using the styling hair cream only when your hair calls for that extra boost. Read our guide and refresh your hair styling products today.

Is hair lotion the same as leave-in conditioner?

No, hair lotion is not the same as leave-in conditioner. Hair lotion injects moisture into your hair while also enhancing shape, texture, and definition of your desired hairstyle. On the other hand, leave-in conditioner excels at delivering moisture and softness to your locks but doesn't assist in styling. Browse our extensive range of hair styling products.